My Global Hustle
Brand Building, Beyond Marketing
Another great article out of the latest issue of Strategy + Business. Brands need to get with the times and here are a few tips to help them do that. Here is an slice of the pie:
The Promise of Private-label Media
This is a really interesting article that I found in Strategy + Business about a very hot topic of discussion in organizations around the world from start-ups to major corps. The rapid evolution of new technolgy continues to redefine the role of digital media and its use as a tool to engage consumers.
 The internet is the wild wild west right and many companies are seeking to  develop inelastic strategies that will cut thru the clutter in the fight for your eyeballs /$$$. As a marketer and/or consumer it is important to be aware of the tactics being utilized to touch YOU. Here is an excerpt from the article: (more…)
Art 4 Life Benefit 2010
Last night we tore down East Hampton @ Russell Simmons 11th Annual Art for Life Benefit @ his estate. It was a star-studded evening filled with lots of laughs and good vibes. Now I’m gonna kick it @ the beach while I’m out here in the Hamptons. 🙂 Check out a few flicks from the event. -!YG
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I AM LOVE TRAILER
I saw this film last night. Visually stunning piece of cinema. They story had a couple of bumps in the road, but definitely worth checking out. You will be booking your tkt to Italy by the end of the film. 🙂 -!YG
