My Global Hustle

Parlux Signs Deal With Jay-Z’s Iconic Fragrances

Hova is @ it again! Hov is quietly stacking paper with another deal to launch branded fragrances (Kanye + RiRi). This licensing agreement is another notch in Hov’s ever growing business portfolio. I’m curious to see how this plan is rolled out. Will these fragrances be the next Unforgiveable or truly Forgettable?  Stay tuned! – !YG

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