Absolut Gets Sold……
Now I don’t drink this liquid they called Absolut (I prefer Ketel One), but this is an interesting acquisition for Pernod Ricard (a former client from my days @ Carat). I wonder if there will be an attempt to re-brand this product or develop a spin off. Should be interesting to see how they position Absolut once the merger is finalized. -!YG [CLICK 2 READ]
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