My Global Hustle » Archive » MIXTAPE SCAPEGOAT…….

MIXTAPE SCAPEGOAT…….

One day after MLK day, many of you are aware of what transpired on January, 16th to DJ Drama and Cannon. I was truly taken aback as I watched the report on Fox News. It seems in 2007 cats still can’t get a fair shake at attempting to acquire the American Dream. After posting 100k bail, their legal battle with the RIAA has just begun.

When I heard that these gents accts, cars,….basically whole life was ripped away from them, in my mind I knew it was deeper then what the media was letting on. Basically, when they freeze your assets that means the taxman cometh, so your paperwork needs to be in order. (all the more reason for Cayman and Swiss Acct)

This case truly brings to the forefront the relationship between mixtape DJs and record labels. My previous label experience clearly illustrated that many labels are in bed with these DJs and even commision mixtapes to be made in order to generate buzz for their artists. So it bewilder me why labels, DJs, and the RIAA (the enforcer) do not work together towards the legalization of mixtapes. If you travel anywhere outside of the USA mixtapes are LEGAL and can be picked up at any record shop. The RIAA is trying to use mixtape DJs as a scapegoat as to why music sales are down and consumers are downloading more then purchasing.

Anyone who does not live under a rock knows that mixtapes are a key marketing tool that has been utilized for years as a way to garner “street cred” for many Hip Hop artists. Maybe it’s time for the model to be revisited? It’s my assertion that the model has been broken for a while and this case clearly indicts that a change needs to be made.

DJs need to band together and create a common voice. The contributions they have made to the evolution of the culture and music business have gone unrecognized. DJs need to form their own association or advocacy group, so that their interests are heard. I believe that this incident is more politically motivated then a case of illegal activity being conducted. No different from the auto or dental industry, the mixtape sector has created jobs and opporunities for many. This incident is an opportunity for DJs to get organized! Because they way the media made a spectical of this situation was disgusting. Was it a case of rascism and an attempt to put certain indivduals in their place, strong possiblity. Lets just say this is a “movie” that we have seen before throughout American history. Whether it is bootlegging music or alcohol, there are many forms oppression.

Either way you slice it…..it is the time for DJs to band together and finally take a stand. U might have to call Uncle Jesse and Al….even Russell and Dr. Ben, but this matter needs to be put to bed once and for all.